Nielsen, Panel and Big Data
Nielsen earns Media Rating Council accreditation for Big Data + Panel National TV measurement
Nielsen's Big Data + Panel National TV measurement has achieved MRC accreditation, combining high-quality panel data with insights from smart TVs and set-top boxes in over 45 million homes. This marks the first accredited hybrid panel/big-data product and is widely adopted for planning and cross-platform audience analysis,
MRC accredits Nielsen’s Big Data + Panel National TV measurement
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first-party live streaming data and re-accrediting Nielsen’s traditional Panel measurement.
One of Nielsen’s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new ...
Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...
A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...
President Donald Trump may be frustrated after these TV ratings of his inauguration. The ratings for Trump’s speech on Monday ...
CNN's Jake Tapper testified under oath in his network's defamation trial that he doesn't "pay attention to ratings," but his ...
Dave Portnoy found an “L” for Ohio State even as they won the national championship. The Barstool founder and Michigan alum mocked the poor ratings for rival Ohio State’s national championship win ...
Inauguration viewership has varied over the years, from a high of 41.8 million for Reagan in 1981 to a low of 15.5 million ...
During December, audiences in Mexico increased their streaming usage by 0.7 points compared to the previous month, accounting for 22.3% of TV viewing.
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