CRM projects have earned a notorious reputation for being difficult and expensive. Despite endless statistics and discussion of the topic, many of these projects come in late or over-budget. Related: ...

CRM implementations are like any other project that involves managing resources available and satisfying the stakeholders. So what can be done to better the chances of the success of a CRM system ...

The top-ranked consultants who not only survive but are thriving in the current demanding business world work with desire and dedicate themselves to understanding the client, the business segments, ...

Gartner's recent report, "Three Steps to Create a CRM Strategy," aims to help CRM project managers, executive sponsors, and operations executives create an effective CRM strategy. The report is an ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. When you use a project management system, your teams are able to ...

The past 10 years of customer-relationship management projects are illuminating, says Ed Thompson — particularly in these recessionary times. It is 10 years since Gartner's first European Customer ...

At any time, the Enrollment Management CRM has over 730 active users. These users encompass all units across the university who participate in the recruitment and yield of incoming students. It is ...

As companies struggle to find the funding for new business ventures, it's imperative that customer relationship management (CRM) initiatives show a definitive return on investment (ROI) to succeed, ...

Many of the firms we work with have had their CRM systems for years or even a decade or more. They can likely still remember their original “move-in” day when they first bought the system (which ...

Are you a print subscriber? Activate your account. By Jeanine Poggi - 3 min 56 sec ago By Ad Age and Creativity Staff - 14 min 37 sec ago By Soraya Faber - 3 hours 33 min ago By Alexandra Jardine - 6 ...