CRM projects have earned a notorious reputation for being difficult and expensive. Despite endless statistics and discussion of the topic, many of these projects come in late or over-budget. Related: ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. A number of leading it analysts (gartner, meta group and ...

While customer relationship management (CRM) solutions have been around for almost two decades, many implementations still fail to deliver the expected value while many new implementations fail from ...

Although the best CRM software will enhance your day-to-day processes through features like lead generation, contact management, business intelligence, and more, these solutions can also serve in the ...

Businesses employ CRM applications to improve efficiency between departments, leverage cross-sell and up-sell opportunities and increase customer satisfaction by providing convenient access to ...

At any time, the Enrollment Management CRM has over 730 active users. These users encompass all units across the university who participate in the recruitment and yield of incoming students. It is ...

The past 10 years of customer-relationship management projects are illuminating, says Ed Thompson — particularly in these recessionary times. It is 10 years since Gartner's first European Customer ...

Whether you’re updating, upgrading, jump-starting, or restarting your CRM efforts, some basic steps will help keep you on the path to a positive ROI. Thinking about the potential ROI of your customer ...

We all want our CRM projects to succeed, and one way of making a winner is avoiding the characteristics of failed projects. Think of this article as a recipe for disaster and follow none of the advice ...

Many business decision-makers incorrectly focus on the ‘customer’ aspect of CRM and, as such, primarily consider solutions as a lead generation tool or marketing solution that sits within the chief ...