In terms of content strategy, the Chinese micro-drama producers that are going global have moved beyond translation and ...
Earlier this year, the metropolitan workplace drama A Better Life became a major hit in China. Zhou, general manager of SMG ...
A guest (R) experiences Wing Chun with a wooden dummy during a media day event in Toronto, Canada, on Dec. 15, 2025. The ...
Revenue in China from micro-dramas is projected to nearly double this year, to 90bn yuan ($12.7bn)—exceeding sales of cinema ...
Having strong and compelling male protagonists are common in Asian costume dramas, including Chinese shows. Once in a while, there comes a drama where the female lead charms fans with her marvelous ...
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China’s mini dramas may be onto something big
Audiences in Southeast Asia love Chinese micro series. In the US, interest in the format is picking up You have fast food and fast fashion, so why not fast soap operas? In our attention-deficit era of ...
Gripping series themes spanning romance to revenge have lured investors with their low costs, speedy turnarounds and fast pay-offs The massive success of China's mini dramas at home has prompted the ...
Their money goes much further in China’s interior. Chinese micro-dramas are also starting to take off in the West. Some are ...
An upcoming TV series, Zero Day, features a hypothetical Chinese offensive against Taiwan. The trailer for Zero Day was unveiled in Taipei on Tuesday during the capital's annual air drill. The ...
Jeffrey Katzenberg was probably too early when he launched Quibi (short for quick bites) in early 2020. The company closed down six months later having consumed nearly $1.5 billion of capital. Fast ...
Rags-to-riches tales, revenge plots, and plenty of twists—Chinese viewers are loving what they can find in internet “micro-dramas,” the latest big thing in Chinese entertainment of vertically-shot ...
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