WACO, Texas — It's BU vs. BU. Baylor University is taking Boston University to court over the use of a logo. In a lawsuit filed in a Texas federal district court, Baylor is taking issue with Boston ...

BOSTON (WHDH) - Boston University is facing a logo lawsuit from another BU. Private Texas college Baylor University sued the trustees over the use of the interlocking BU logo; according to the lawsuit ...

INDIANAPOLIS (AP) — An NCAA committee has proposed a change to rules barring commercial logos on uniforms in a move that would clear the way for sponsor patches to appear on jerseys next year. Under ...

The University of South Carolina has announced a new sponsorship deal that will feature a machinery company's logo on its football field It was an exercise in corporate branding that wouldn't have ...

The University of Saint Francis logo is getting a new look in time for the start of fall classes Monday. The Catholic institution is expected to introduce the new logo today along with a new academic ...

After three decades of peaceful coexistence despite shared initials – not without a bit of strife before – two big universities are heading to court after nearly identical logos surfaced. Baylor ...

The UNO transition to the LSU system is underway, and mockup logos shown during a Wednesday committee meeting on campus indicated that UNO emblems may get a new look. The logos, which are considered ...

It was an exercise in corporate branding that wouldn't have raised an eyebrow in most pro sports. In college sports, it bordered on revolutionary. In a full room of reporters, boosters and executives, ...

It was an exercise in corporate branding that wouldn't have raised an eyebrow in most pro sports. In college sports, it bordered on revolutionary. In a full room of reporters, boosters and executives, ...