Preplanning crisis communications can help any organization successfully navigate a PR nightmare. Like preparing for a storm, ...

When a crisis hits, how your brand communicates about it can either preserve trust with consumers or deepen the damage. Having a clear, actionable communications strategy in place before you need it ...

Crises happen when they are least expected, which is why every organization should have a crisis communication plan in place. Crises communications refers to information that is shared when an event ...

Crisis communication is an imperative skill in the modern business world — a carefully prepared blueprint that a company follows to address a crisis and maintain its reputation. When developing a ...

An ever-ready crisis communication plan can help make all the difference in how an organization's brand can sustain, recover ...

At the e4m PR & Corp Comm Summit 2025, a fireside chat on the theme of Every Crisis is an Opportunity in Communications ...

During my 25 years in journalism, including on-air at CBS News and leading the national investigative unit at Hearst Television, I spoke to a lot of schools and institutions of higher education. Some ...

WASHINGTON, Sept. 4, 2025 /PRNewswire/ -- Less than 50% of U.S. companies reported having a formal crisis communication strategy in place (Capterra, 2023), making it one of the most overlooked yet ...

When a crisis strikes, the clock starts ticking and every second counts. In the world of public health, the crucial role of effective communication can be the difference between life and death. When ...

Think about all the ways you access information: emails, texts, news, social media, even word of mouth. Now imagine trying to manage every single one in response to a crisis — one that may still be ...