Here’s what you must track to understand what’s on the minds of your customers and what influences their buying decisions. Only 54% of sales professionals go beyond selling their product and help ...

While Michael Connelly writes mysteries, in all his books, there’s a real undercurrent of lessons about how we can approach customer needs. I live in Southern California, so it’s no surprise I spend a ...

Strengthen your customer relationships by addressing these eight key customer experience failures.

Throughout the customer journey, it is important for a company’s customers to have positive interactions with the company at every turn. In the B2B sector, specifically, 80% of purchase decisions are ...

Customer behavior insights. Sentiment analysis improves customer satisfaction and allows businesses to act on customer feedback quickly. Weather and sentiment synergy. Combining weather data with ...

KS: We always see the phrase ‘seamless customer experience’ being thrown around. I’ve used it myself! But why do you think there does need to be some sort of friction? KE: Not all friction is bad ...

Customer service is the new competitive battleground. Businesses often rely on promotions, discounts and low prices to attract and retain customers. However, where low prices and promotions once ...

Today's communication with businesses are powered by emerging technologies and supported by humans. NICE Enlighten, a purpose-built AI for customer experience, has operations, agents, and customers ...

With a partner agency, Amazon Fresh incorporated a CXO strategy and tools to produce generative AI-powered on-brand campaign visuals that repurpose existing assets to deliver visuals faster and with ...

Discover how customer-driven pricing sets prices based on perceived value and its impact on e-commerce, affecting consumer choices and competitive strategy.