jdpower

Auto Insurer Websites and Apps Become Battleground for New Customers as Policy Shopping Activity Skyrockets, JD Power Finds

TROY, Mich.: 14 May 2025 — More than half (57%) of auto insurance customers have actively shopped for a new policy in the past year, the highest shopping rate ever recorded by JD Power, and that’s ...
jdpower

Auto Insurer Websites and Apps Become Primary Driver of New Customers, Putting Pressure on Digital Experience, JD Power Finds

TROY, Mich.: 21 May 2024 — With auto insurance rates higher than ever and more consumers in the market shopping for policies than ever before, 1 digital channels have become a critical component to ...