The Indian entertainment industry is a global phenomenon, largely thanks to Bollywood. You can catch a ton of captivating content by turning on JioTV, Hotstar, Star Vijay, and many other television channels. But only when you’re physically in India.

The #SundayIsHerHoliday campaign has ambitions to become a movement and used the idea that weekends are precious, to demonstrate to men that women don’t actually get a day off at all. The campaign, by Publicis India, kicked off with a film to highlight ...