Every month, 2.98 billion people around the globe open up their laptops or smart devices and navigate their way to Facebook. That’s roughly a quarter of everyone in the world, visiting the same social ...

Social media marketers are a in state of constant flux. Our strategies are constantly changing as algorithms shift and platforms emerge. One of my best secrets for staying up-to-speed is connecting ...

Right when you think Facebook marketing could not get any worse (or better), Mark Zuckerberg shows up to keynote F8 calm, cool and ready to take on the world. Literally and virtually. No red cape, ...

Research from HubSpot notes that video-first marketing, audience personalization, and conversational engagement will remain core drivers of success for brands on Facebook in 2025. These trends are ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Opinions expressed by Entrepreneur contributors are their own. Since the proliferation of online advertising, marketing has become a staple of any good business plan. While not all marketing ...

Opinions expressed by Entrepreneur contributors are their own. Marketing is the key to success for any business. If you’re already an entrepreneur or planning to launch your startup this year, it’s ...