A new survey from SiriusXM Media details the issues that many people have with the current state of TV drug ads—and highlights an opportunity for greater investment in audio ads instead. | A new ...

“Healthcare and pharma are steadily moving past a TV-first mindset. While linear TV made up more than 30% of the industry’s ...

AG Kwame Raoul leads a bipartisan group of 35 AGs urging Meta to regulate misleading weight loss drug ads, especially those using AI-generated images and not FDA-approved.

More than three dozen state AGs are urging Meta to better enforce its policies to thwart a “surge of misleading” ads for weight loss drugs on Instagram and Facebook.

Pharmaceutical advertising is everywhere. Supporters say that these ads exist for a reason: to educate and empower patients about new treatments and to provide a forum for them to engage in ...

Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...