Popchips, the original better-for-you potato chip brand, reveals the results from a new survey on the nation's most real, unfiltered snacking habits. According to the national survey from Popchips ...
In 2007, popchips was launched under an intense media blitz that continued for several years as the brand’s sales seemed to be on a high-growth, early-stage path to stardom. The model for the brand ...
My acknowledgment of Popchips is long overdue. I've been eating them for a while, and in fact, I almost considered them to outseat Pringles as the best road trip chips. If it wasn't for Pringles's ...
Verlinvest SA is expected to put popchips up for sale, nearly six years after buying the better-for-you snack maker, according to three sources. How much popchips could fetch is unclear. The Los ...
popchips has become VMG Partners' first investment under its newly-created Velocity Snack Brands. Private equity company VMG Partners has acquired popchips under its newly-created healthy snacks ...
Sorry to ruin snack time, but those Popchips aren’t as guilt-free as you think. And they won’t even leave you feeling full. The airy crisps have won over health-conscious noshers since 2007 by ...
Keith Belling's mantra for popchips is "one snacker at a time," and he means it. The co-founder and CEO personally answers every email that comes into the company's general "snackers" email address.
In the high-stakes, $5 billion-plus potato chip market, up-and-comer Popchips can't begin to compete with a giant such as Frito-Lay when it comes to money for advertising and marketing its "never ...
The puffs, which launched in September, also already are the company’s fastest growing item with dollar and unit velocity twice as high as its top two best-selling products – making it popchips’ most ...