UPrinting reports that 68% of consumers prioritize sustainable packaging, enhancing brand trust and increasing sales potential.

This article is by Simon Preece, director of effectiveness stuff at Elmwood, a brand design consultancy whose clients include Fairway Supermarkets, Kimberly-Clark and Nestle. Consumer products brand ...

In today’s rapidly evolving food and beverage industry, ensuring product freshness and safety from production to consumption ...

On Friday, Oct. 1, students in the intermediate product design studio, taught by Thea Nalls, presented final designs for their packaging redesign project. Students were tasked with redesigning a ...

In a national study in 2018, 72 percent of consumers said a product’s packaging influences whether they buy. Packaging is the first interaction between a potential buyer and the product, even before ...

According to the publication "Private Label Buyer," studies show that packaging of products can increase customer satisfaction, increase visibility and set one product apart from its competition. In ...

Images of plastic bags and bottles clogging beaches and oceans have some calling for a ban on all such products. But packaging experts say it’s not that easy to eliminate a highly effective material ...

Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...

The measure falls under New Zealand’s Waste Minimisation Act and will require producers and importers to fund the collection, ...