It's the most wonderful time of the year, as college football's bowl season is well underway. One of the most intriguing bowl games in the lineup kicking off over the next couple of weeks is the ...

It's time for everyone's favorite non-CFP bowl game. While the Pop-Tarts Bowl game itself has been in existence since 1990, it only adopted the Pop-Tarts branding in 2023. Its viral marketing strategy ...

When BYU and Georgia Tech take the field on Saturday, Dec. 27, the Cougars and the Yellow Jackets will be participating in one of the most highly anticipated bowl games of the 2025 season. Welcome to ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Georgia Tech and BYU will play football on Dec. 27 inside Orlando ...

Bear Bachmeier bites into a Pop-Tart following BYU's 25-21 come-from-behind victory over Georgia Tech on Saturday. Julio Aguilar / Getty Images Wearing a white T-shirt and hat reading “The People’s ...