Explore the new Ruroc EOX2.0 Helmet, designed for comfort and safety on long-range rides, featuring upgraded features and graphics.

The Ruroc EOX2.0 arrives with Rheon protection, a redesigned interior and integrated Smart Medical ID, although the Fidlock chinstrap remains.

Gloucester based helmet brand Ruroc have announced the latest addition to their range, the EOX 2.0. This is the updated version of their flagship EOX helmet, now upgraded with a host of improvements ...

Ruroc has launched its second generation EOX full-faced helmet, with the 2.0 version scoring significant updates over the ...

Back when Ruroc first started selling helmets in 2019, my Instagram feed was completely plagued with advertisements for these graphic-heavy helmets. At first, I thought it was just a cheap gimmick, ...

We’ve just had news that Ruroc is releasing the Atlas 4.0 on February 18 – and we’ve got more than a few members of our team that are curious to see what’s been updated. Take our main man Jimbo, for ...

If you’ve ever been dazzled by wild crash helmet designs sported by a biker at the traffic lights, chances are they were wearing an Atlas, from a small UK-based firm you’ve probably never heard of.