It seems to me that everyone has at least one pair of Crocs. People wear them for casual hiking, going to the beach, camping, ...

Crocs clocked a 47% bump to its profit for the ... making it difficult to continue expanding its customer base. Comfy yet ugly footwear is here for the long haul. For one, while some think chunky ...

WSJ breaks down Crocs’s business strategy and explains how—nearly two decades after the colorful clog first became a global fad—the company found its footing as the world’s most loved and ...

My coworker Elisabeth and I both agreed to try Crocs during the pandemic, me from the perspective of "These are ugly but I'll wear them around the house" and she from the angle of "These are just ...

It’s hard to appreciate the allure of ugly shoes. Take a recent sighting of a young woman, svelte and stylish in a sheath ...

Ugly fashion is going mainstream as high-top sock sneakers, thigh-high Uggs, and denim thongs hit the runways. However, high-heeled Crocs aren't another accessory to be mocked - they're the best ...

Israeli, Ayelet, and Anne V. Wilson. "Crocs: Using Community-Centric Marketing to Make Ugly Iconic." Harvard Business School Teaching Note 524-065, January 2024.

In recent years, designers have even collaborated with styles that have been deemed “ugly” in the cultural zeitgeist. Simone Rocha with Crocs; Manolo Blahnik and Proenza Schouler with Birkenstocks; ...