As the health and wellness category rapidly evolves, and protein emerges as a key consumer focus, BellRing Brands has relied on Numerator data to validate strategies for new product launches, track in ...
Dawn Platinum Powerwash, Premier Protein Shakes, Lysol Disinfecting Wipes; 23% of Shoppers Bought Holiday Gifts, 48% Said Tariffs Impacted Their Purchase DecisionsCHICAGO, Oct. 09, 2025 (GLOBE ...
The majority of acetaminophen buyers said they find Tylenol trustworthy. 92% of acetaminophen buyers find the Tylenol brand to be somewhat to extremely trustworthy; 74% said their opinion on the brand ...
Kantar today announces the launch of Vivvix (www.vivvix.com), a new operationally independent brand within the Kantar Group, with a deep specialism in syndicated competitive advertising intelligence ...
Media and market research giant Kantar has reached a definitive agreement to acquire Numerator, a Chicago-based consumer and market intelligence company. Kantar, which is owned by Bain Capital and WPP ...
Data analytics and brand consulting group Kantar has reached an agreement to acquire the consumer and market intelligence company Numerator from Vista Equity Partners. The deal is worth approximately ...
LONDON--(BUSINESS WIRE)--Kantar, the world’s leading data-driven insights and consulting company, today completed its acquisition of Numerator, the Chicago-based, tech-driven consumer and market ...
LONDON (Reuters) -British market research firm Kantar said it has clinched a deal to buy U.S. rival Numerator from Vista Equity Partners as it seeks to boost its presence overseas and better compete ...
Target Captures Twice the Share Among Gen Z Compared to U.S. Average; 44% of Gen Z Consumers Have Shopped on Social Media Platforms in the Past MonthCHICAGO, Sept. 29, 2025 (GLOBE NEWSWIRE) -- ...
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