The WTA unveils its bold new logo. Here is why it matters
Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...
Women's Tennis Association14d
WTA unveils bold new brand identity with call to Rally the World
With a fresh visual identity and a call to Rally the World, the WTA has redefined its mission to inspire, engage and elevate ...
Tennis World USA on MSN11d
Kristina Mladenovic slams WTA's new logo: What this represents?
Kristina Mladenovic isn't a big fan of the WTA's new logo as the six-time Grand Slam doubles champion questions who came up ...
WTA rebrand: New logo and design and the place of tennis in women’s sports
The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.
Sports Business Journal14d
WTA unveils new brand identity, signaling ‘new era’ for women’s tennis
The WTA has a new logo and player-focused ad campaign rolling out across its digital channels today. The WTA today revealed a remade brand identity that aims to signal a “new era” for women’s tennis.
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'Ugly, boring, horrible': Fans vent their fury over latest makeover for women's tennis - but despite the ordeals of Iga Swiatek, Emma Raducanu and Elena Rybakina, the sp…
Fans of women's tennis have slated a major marketing push by the WTA But a record global audience of 1.1 billion shows ...
Crass or cool, awesome or eyesore: Big 12 Tournament’s logo’d court makes a statement either way
The logo'd court at the Big 12 Tournament is causing quite a stir. It's cool or crass, awesome or an eyesore, depending on ...