The newest coffee or burrito innovation might not be spun out of the boardroom—but rather the weight room. Brian Niccol and ...

As Starbucks aims to bring back customers and assuage investors with its turnaround strategy, it is also winning over its ...

Key Takeaways UBS raised its price target for Starbucks shares, stating that CEO Brian Niccol's turnaround plan could succeed ...

But as Boatwright shared at the recent Fortune COO Summit, the jump from second-in-command to chief executive is less a step ...

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

We recently published a list of Jim Cramer Discusses Quantum Computing Stocks Among These 12 Stocks. In this article, we are ...

Despite price pressures from tariffs and an extended sales slump, Starbucks CEO Brian Niccol said he is optimistic the ...

Starbucks CEO Brian Niccol is owning up to a key mistake, and he’s got a bold plan to fix it. Speaking with Axios this week, ...

Starbucks founder Howard Schultz has endorsed company CEO Brian Niccol’s bold “Back to Starbucks” strategy, first introduced ...

The influential former chief says doubters of the coffee chain’s comeback plan will be proven wrong.

The plan applies to the more than 11,000 company-owned stores in North America, rather than the roughly 18,000 combined ...

Brian Niccol is making some big changes at Starbucks. It's hardly his first time attempting a turnaround at a fast-food chain. Niccol has two decades of experience in the restaurant industry ...