Fouad Abdel Malak has been tasked with elevating the agency’s creative offering through a multi-platform approach.
Havas Red’s Dana Tahir shares the risks and opportunities that polarisation, emotional disconnect and societal upheaval offer ...
Print media can still thrive – provided it adapts to the digital shift and builds out across the multimedia offering we have ...
Offering video production and live event coverage, CCPDXB joins a network dedicated to delivering high-level creative ...
Imad Hechaime will spearhead airport advertising sales, broaden and diversify the company’s portfolio, and introduce ...
Google’s Najeeb Jarrar says that brands that prioritise mindful marketing and champion data privacy will be the ones that ...
BigTime Creative Shop’s Rayyan Aoun calls for a new era of bold creative production with a powerful narrative that resonates ...
Cicero & Bernay's Tariq Al Sharabi shares how diversification enables sustainable growth within agency models in digital ...
Mindshare KSA’s Darine Elkaissi details how the media and marketing industries in KSA are gearing up for a transformative ...
Ampverse Pulse's Pulse Media business unit aims to provide a media buying platform that offers access to more than 30,000 ...
Through a campaign that's much more than a caffeine fix, Zoom Coffee Americano offers a lifeline for focus and clarity ...
Oommen laid a line in the sand, explaining how “everything is changing” – from the timing of Ramadan, to perceptions of how ...