When people remember the long-defunct California Golden Seals, one of the most ridiculous remembrances of the failed NHL franchise was that the players wore white skates for a few years in the 1970s.

OTTAWA — It was just a little swoosh. But when Nike added its logo to gear by Bauer, a longtime Canadian maker of hockey equipment, “there was resistance,” said Terry Bovair, owner of the Fontaine ...

Bauer on Wednesday unveiled a stylish set of skates to honor ex-Bruins winger Willie O’Ree, but the flashy new blades have not landed in the Bruins dressing room yet. The skates, which feature O’Ree’s ...

We spotlight trailblazers in the entrepreneurship world, exploring their groundbreaking ventures, innovative strategies, and the latest trends shaping the business landscape. Fresh new ideas and ...

Welcome to NHL99, The Athletic’s countdown of the best 100 players in modern NHL history. We’re ranking 100 players but calling it 99 because we all know who’s No. 1 — it’s the 99 spots behind No. 99 ...

TORONTO — Almost 20 years have passed since Sergei Fedorov first zipped, deked and spun his way across our TV screens in that 30-second Nike ad, white skates and all. It may have seemed like just ...

Bauer is charging six dollars a shield, a break-even price point. Any profits accrued from sales will be earmarked for charity You can save this article by registering for free here. Or sign-in if you ...