Lego seems to have a good idea of how to sell parents and kids alike on their new Smart Bricks technology. The first Lego Smart Play sets are all Lego Star Wars related. At CES, Lego announced three ...

Lego’s next release is a digital brick loaded with sensors that add new layers of interactivity to its play sets. WIRED got exclusive access to the Lego labs where the Smart Brick was born.

Denver Museum of Nature & Science invites visitors on an exploration of biodiversity with "Brick Planet." ...

The new 3,179-piece set was created in collaboration with The Metropolitan Museum of Art, where Monet’s original 1899 artwork ...

The car that swept the 2025 constructors' and drivers' championships is now available as a 1675-piece Technic model for adult ...

In a world filled with high-tech robotics kits and programmable gadgets, one artist decided ...

The new LEGO Art set transforms "Bridge over a Pond of Water Lilies" into a tactile, 3D wall display using swords, bananas, ...

According to the brand, “the name ‘LEGO’ is an abbreviation of the two Danish words ‘leg’ and ‘godt,’ meaning ‘play well.'” And that concept has been the guiding light for the toy brand ever since its ...

A Bradley Commons Shopping Center location which once offered mattresses is being transformed into a Bricks & Minifigs business.

Get a jump start on your holiday gift list or snag a new LEGO project for yourself - all of these sets are under $100!