Häagen-Dazs is teaming up with West Coast Customs to create this one-off '63 Cadillac convertible with an ice cream freezer in the trunk, as seen in this video.

Hold onto your cones, ice cream lovers because Häagen-Dazs has teamed up with West Coast Customs to create the ultimate ice ...

Häagen-Dazs is doubling down on their Super Bowl campaign by unveiling a 1963 Cadillac Series 62 Convertible. However, this ...

Vin Diesel shows up in a Super Bowl ad next to Michelle Rodriguez, traveling in a 1963 Cadillac Convertible. The two slow ...

Hennessey has treated us to some wild vehicles over the years, and now it's time for a near-three-ton Caddy with a four-digit output figure ...

The Chevy Silverado 1500 and Silverado HD both offer a camera washer feature that keeps the view ahead clear. Learn more ...

A regularly updated list of brand activations, parties, experiential campaigns, and events happening around Big Game weekend.

The American Dream, the world’s longest car at 30.54 meters, features a swimming pool, mini-golf course, and a helipad. Now ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Vin Diesel, Michelle Rodriguez, and Ludacris all star in the first Super Bowl commercial for Häagen-Dazs ice cream, released ...

Professionally known as Wiz Khalifa, rapper Cameron Jibril Thomaz is a self-professed classic-car collector whose interests ...