Old-school advertising is still effective today. Here are nine offline marketing strategies that work in the digital world.

From Spiti’s letterbox-shaped post office at 4,440 metres to the world’s longest postal route and floating post office, ...

For many businesses, creative design and direct mail execution have traditionally lived in separate worlds. Design teams focus on visuals, branding, and messaging, while marketing or operations teams ...

Tucked away in northern Alabama lies a tiny treasure that time seemingly forgot – Mooresville, a place so quaint and ...

Although digital methods have become more popular, direct mail is still a viable way to reach your customer base. One inexpensive option is sending postcards printed with promotional info. The good ...

Discover the top 3 undervalued Commercial Services & Supplies stocks for Thursday, January 29 based on AAII’s Stock Grades.

Paul Bobnak reflects on how a recent walk through Philadelphia's history offered a timely reminder of the power of handwritten communication.

Annie Mueller is a columnist, blogger, ghostwriter, copywriter, and author. She has worked for 10+ years as a content strategist for small teams. Brendan is a full-time senior editor of financial ...

Warning: This graphic requires JavaScript. Please enable JavaScript for the best experience. Updated March 11 at 2:18 p.m. A third round of stimulus checks, part of ...

Ever made a breakneck drive to a rural post office to get your tax return filed at the last minute? I bet you weren’t thinking then about the official U.S. Postal Service definition of ‘postmark’.

Daniel Liberto is a journalist with over 10 years of experience working with publications such as the Financial Times, The Independent, and Investors Chronicle. Stella Osoba is the Senior Editor of ...

This is the moment a woman was placed in handcuffs by police and fined £100 for feeding some pigeons in London. Video footage captured by a passerby showed a woman being detained by a group of ...