When Paramount Global sells commercials in this year’s “upfront” ad market, the media won’t only be guaranteeing the size of viewership for different shows. It may be in a position to do deals based ...
NEW YORK—FuboTV Inc. has announced that it has signed an agreement to work with iSpot.tv to improve connected TV (CTV) measurement across its premium video advertising inventory. In addition, iSpot ...
National CineMedia, the largest cinema advertising platform in the US, and cross-platform TV ad measurement company iSpot, have announced the companies are deepening their partnership – with ...
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