Additionally, Ro was the fifth-most seen brand during the 2025 World Series, with three separate spots — including its Serena Williams-led GLP-1 ad.

After spending much of the year sloping steadily downward from a January peak, TV drug ad spending picked up in a major way ...

BELLEVUE, Wash.—Julie Van Ullen has joined cross-platform TV ad measurement company iSpot as president and chief revenue officer. Van Ullen, who will report to iSpot founder and CEO Sean Muller, will ...

Spot, the cross-platform video ad measurement company, has announced it will now support search signals as an option in its business attribution solutions suit ...

Bush’s Beans, based in Knoxville, Tenn., is now the title sponsor of the ESPN-owned Bush’s Boca Raton Bowl of Beans.

Albertsons Media Collective and NBCUniversal debuted CTV closed-loop measurement, giving advertisers the ability to ...

Tech Moves covers notable hires, promotions and personnel changes in the Pacific NW tech community. Submissions: [email protected] by Lisa Stiffler on Oct 31, 2025 at 10:04 am October 31, 2025 at ...

iSpot, a cross-platform video ad measurement company, will now support rich search signals in its business attribution solutions suite through a partnership with Captify, a search intelligence ...

Year-to-date spending also continues to fall, down 7.6% year over year to $1.8 billion compared to $1.9 billion during the ...

Peter Naylor, a media industry ad-sales veteran, is joining Nielsen as chief client officer, a new role at the ...

NEW YORK —Nielsen has announced that Peter Naylor, an ad sales executive who has worked at some of the largest media ...