Kraft Mac & Cheese was once a childhood staple — quick, creamy, and comforting. But now, many consumers are turning away from ...

Kraft Mac & Cheese is launching "Best Thing Ever,” a new campaign platform designed to celebrate the beloved blue boxes. Voiced by actor John Mulaney, the multipart effort includes “Mac Friday.” But ...

Kraft Mac & Cheese has kicked off a campaign that pitches the pantry staple as the “Best Thing Ever,” per details shared with Marketing Dive. The effort, which carries Kraft Mac & Cheese’s largest ...

Voiced by John Mulaney, ‘Best Thing Ever’ reinforces that the brand’s deliciousness, ease, and affordability make it the greatest thing on earth Today, Kraft Mac & Cheese unveils a new creative ...

There’s a brand-new Kraft macaroni and cheese hitting shelves this month, and it couldn’t be more ripe for the season. The brand has been on a roll lately, releasing a Hot Honey in September and ...

It's the perfect chance to stock up on the pantry staple. We're in the middle of the most festive (and most expensive) season of the year. Between holiday parties, get-togethers, gift shopping, ...

Kraft's apple pie-flavored Mac & Cheese offers a surprisingly tasty twist on comfort food. The author recalls past unusual food pairings, like cheddar on apple pie, that exceeded expectations. Trying ...

Walmart shoppers were in a frenzy for Kraft on Black Friday, buying all the food manufacturer’s flat-screen-sized, 65-inch boxes of macaroni and cheese in minutes. The special-edition product was ...

The Kraft Heinz Co. is turning one of Black Friday’s most iconic deals — a sale on big-screen TVs — into a delicious meal as part of its “Best Thing Ever” campaign. The campaign pays homage to the ...

A Black Friday novelty bulk box of Kraft Mac & Cheese sold out almost instantly, according to shoppers. The 65-Inch Mac Friday Box, which was sold at Walmart and went on sale online at midnight on ...