Play-Doh is targeting a new demographic with its latest product launch: Adults. Now available for purchase at major retailers, Blooms by Play-Doh is the first-ever Play-Doh line marketed specifically ...

NBC Selected independently determines what we cover and recommend. When you click on or buy through our links, we earn a commission. Learn more. Bethany Heitman Commerce Editor That familiar Play-Doh ...

It’s a Tuesday night, and outside my apartment, my neighbors are still gathering to set off the last Fourth of July fireworks, sip a cold drink, and enjoy some final celebratory barbecues. Inside, my ...

If you’re anything like me, you can immediately recall the unmistakable aroma of Play-Doh from your childhood: a nostalgic (and trademarked) fragrance that Hasbro, the mega-brand behind this popular ...

There’s a new way for adults to play like kids. Hasbro, a leading games, IP and toy company, announced the launch of the first-ever Play-Doh line designed specifically for adults this week. The new ...

You may never have to give up playing with your favorite childhood toys at this rate. Play-Doh is trying to capture some of that longing for simpler times with its new Bloom kits — undeniably gorgeous ...

Raphael Gomes demonstrates how to create adorable Minnie Mouse marshmallow pops for a simple and magical DIY snack.

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Hasbro is unveiling its most grown-up brand to date. The 102-year-old toy company this week introduced Blooms by Play-Doh, the latest chapter in its strategy to increase the age of its average ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Each kit provides step-by-step guidance, taking users through the entire process, from shaping individual petals to assembling a finished bouquet. The instructions are designed to be easy to follow, ...