The world's third biggest sportswear brand is cutting jobs and accelerating its revitalization program as it leans on core ...
New chief executive officer Arthur Hoeld said the German activewear firm likely won't return to healthy growth until 2027.
Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That ...
Puma's new CEO set out his turnaround plan on Thursday, saying the German sportswear brand would discount less, improve ...
However, PUMA has to address the fact that it has "become too commercial, which is reflected in muted brand heat, low ...
Sporting-goods company Puma intends to expand its continuing cost-reduction program and said that it aims to return to growth ...
Puma is to cut one in eight office jobs as the German sportswear brand accelerates a turnaround effort under new chief ...
The athletic brand’s reset — announced earlier this year and still in its early stages — touches wholesale, DTC and all ...
HERZOGENAURACH, Germany: Puma's new CEO on Thursday set out his plan to turn around the beleaguered German sportswear brand, ...
The internal challenges are compounded by a sector-wide impact from US tariffs on imports, factors that collectively prompted ...
Detailed price information for Puma Ag Rudolf Dassler Sport (PMMAF) from The Globe and Mail including charting and trades.
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