Rockstar Games announced that the next Grand Theft Auto 6 gameplay release will premiere exclusively on Netflix six hours ...

Graphic: Aden Max Juarez / Daily Trojan. Photos: Epic Games, Raph_PH / Flickr. Modified. Throughout the lifespan of this column, I’ve had numerous friends and readers ask me, “Aubrie, I know you write ...

Video games are more than choosing your favorite fighter or staying up late with your friends trying to win the final level and save the princess. They're a massive industry with a rich brand ...

Mark has been thinking and writing about games since a Gameboy Pocket and a copy of Link's Awakening was first placed into his tender, seven-year-old hands. Since then, he snagged a creative writing ...

Azyenberg Group is launching a consulting business to accelerate the growth of game startups via marketing. The company is unveiling Ayzenberg Accelerate, anchored by fractional consultants with ...

Creative comms and marketing agency Bastion has released its annual video games marketing survey, which reveals that discoverability is the biggest challenge publishers and developers expect to face ...

Deadpool and Wolverine is one of the most anticipated movies of the year, thanks in part to its clever (and widespread) marketing blitz. In addition to a wide variety of brands, the third Deadpool ...

Trap Plan, a large video game marketing company, admitted that it used multiple fake Reddit accounts to help promote a game called WarRobots: Frontiers, pretending to be “authentic” fans and players ...