The Two Horses logo was devised to showcase the toughness of the pants as two horses try to rip the jeans apart. Strauss also ...

Costumes aren’t just for show. They can help develop the character, set a tone, create a feeling and underscore an emotion.

Levi's is "re-imagining" some of its epic commercials with newly-minted cowgirl Beyoncé. We've already had a new version of BBH's famous 'Launderette' with Nick Kamen and here's the not-so-well-known ...

Levi’s has launched the next phase of its partnership with Beyoncé through Reiimagine Chapter 2, a campaign that breathes new ...

More than five years on from Brexit we are still sticking to EU rules that see Brits paying over the odds for branded goods ...

Beyonce walks into the dive bar rocking a bedazzled denim jacket, matching Levi's jeans, and statement earrings. Her short platinum blonde hair is styled into voluminous curls, with her glam looking ...

Legendary denim brand Levi’s has launched the second phase of its global campaign, ‘Reiimagine’, starring American music icon, Beyonce.Reiimagine’s latest chapter is titled ‘Pool Hall’, and reworks ...

While Levi's is already one of the most affordable denim brands out there, they're even cheaper right now over on Amazon—with ...

The 'Cowboy Carter' singer appears in the denim brand's latest ad to celebrate their ongoing partnership - find out how to ...

Beyoncé wore two denim-on-denim looks in her latest Levi's campaign, recreating a classic commercial from 1991.

Levi Strauss & Co. and Beyoncé Knowles-Carter have turned to Chapter 2 — and have taken to the pool hall. The superstar and ...

The Levi’s® brand, in collaboration with global icon Beyoncé, today debuted “Pool Hall,” the second chapter of the REIIMAGINE campaign and a celebrati ...