When Apple retired its longstanding iPhone SE brand in favor of the iPhone 16e earlier this year, it was more than just a new ...

Apple quietly tweaked its marketing to remove some of its taglines for Apple Intelligence, a move seemingly prompted by the ...

We've seen several leaks about Apple's upcoming iPhone 17 Pro and iPhone 17 Pro Max, but we haven't seen much about possible ...

It’s no secret that Apple runs a pretty tight ship when it comes to the App Store and what it allows to be installed on its ...

Earlier this month, we heard a somewhat dubious rumor that Apple plans to give the Apple Watch a fresh coat of paint in ...