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The lifespan of buzzwords at Cannes is always interesting to recall: think NFTs and the Metaverse circa 2021. Not words ...
Remember when brands at Cannes wouldn’t shut up about how they wanted to save the world? Naturally, they didn’t mean a word ...
Around £30bn of the £45bn spent on UK advertising currently goes into the voracious paws of big tech: chiefly Meta (Facebook, Instagram and about-to-take-advertising What's App) and Google (the ...
Along with the usual hype and excitement that normally is the preserve of a toddler who has had all the red Smarties and Red ...
No less than eight Grand Prix were handed out at the Cannes Lions Festival of Creativity on day two, with two going to the Academy of Motion Picture Arts & Sciences for Caption with Intention by FCB ...