American Eagle, Journeys and Tillys CMOs on their 2026 back-to-school campaigns and strategy amid record spending and a more ...

Sydney Sweeney’s waistband is heading south for the summer. The “Housemaid” actress, 28, touted the arrival of “low-rise season” with a new crop of American Eagle ads showing off the brand’s ...

American Eagle’s latest denim darling is making a case for jean shorts this summer. Ella Langley shared a behind-the-scenes look Friday at her latest American Eagle campaign, giving fans another ...

Even with Syd, American Eagle women’s bottoms sales are still short. Despite the attention around American Eagle’s controversial “Sydney Sweeney Has Great Jeans” campaign and the follow-up “Syd For ...

American Eagle welcomed festivalgoers to its “American Eagle Jeans Country” experience at Stagecoach Festival over the weekend. The brand served as the exclusive apparel and denim sponsor of the ...

See more of our coverage in your search results. Add The New York Post on Google Sydney Sweeney just dropped a fresh ad for American Eagle — and it gave a rise to the teen retailer’s shares. The ...

Sydney Sweeney and American Eagle have teamed up for a new ad campaign for the brand's denim shorts. In a video shared on social, Sweeney says, "What brand am I wearing? Yeah, that one." It's a sly ...

Sydney Sweeney is back with a new American Eagle partnership — but is it as controversial as her "good jeans" campaign? On Wednesday, the clothing company unveiled its latest ad with the Euphoria ...

Sydney Sweeney is back in business with American Eagle in a sequel campaign that’s turning heads. Sweeney reunited with the brand for a new denim-focused campaign, months after her last one ignited a ...

April 15 (Reuters) - American Eagle Outfitters (AEO.N), opens new tab shares jumped on Wednesday after the denim retailer unveiled a second campaign with "Euphoria" star Sydney Sweeney, a year after a ...

It's time to say hello to "Syd." Months after conversation – and controversy – erupted over Sydney Sweeney's American Eagle jeans ad campaign, the star is back for a new summer spin on shorts with the ...