Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

On the latest episode of the New Heights podcast, King James joined fellow Northeast Ohio natives and NFL stars Travis and ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

Milwaukee Bucks point guard Damian Lillard creates a new signature shoe with an homage to his team, his nickname, and his off ...

LOS ANGELES -- LeBron James broke Michael Jordan's NBA record for 30-point games during the Los Angeles Lakers' victory over Atlanta on Friday night. With a turnaround jumper with 5:58 to play for ...

NBA. LeBron James is concerned about the bad influence his ex-teammates may have on his son Bryce NBA. Lebron James is ready for his next adventure after he decides to retire Los Angeles ...

Bryce James, the most recent addition to the nationally respected Arizona program, is considered one of Lloyd’s next projects. Bryce, the youngest son of NBA superstar LeBron James, announced ...

Milestones are routine for LeBron James these days. He turned 40 on Monday and the next day became the first player in NBA history to appear in a game in his teens, 20s, 30s and 40s. Anything left ...

Bronny (full name LeBron James Jr.) also joined the celebration ... the NBA G-League affiliate the South Bay Lakers, Scotty Jr. signed a two-way contract with the Memphis Grizzlies in 2024.

Bryce James, the younger son of basketball legend LeBron James, has committed to the University of Arizona as a member of the Wildcats’ 2025 class. The 17-year-old made the announcement on ...