Sydney Sweeney transformed into a Body Wash Genie for a new shower gel ad. Dr. Squatch recruited the actor for a new ad campaign for their Natural Body Wash. Moreover, they added the slogan, “Guys ...

Sydney Sweeney ended her engagement a few months ago, but she hasn’t stopped working on fun new projects. Her latest is pretty unique. All of those fans who wanted Sydney Sweeney’s bathwater are ...

Sydney Sweeney is taking men's bath products to the next level. On Thursday, May 29, natural body care line Dr. Squatch revealed that it teamed up with the Euphoria actress to create a soap made from ...

The soap company, Dr. Squatch, is no stranger to out-of-the-box campaign strategies that are borderline comedic and absurd to entice its target audience. They’ve done it all, from Marvel-inspired soap ...

Sydney Sweeney raised the temperature in a sultry ad for Dr. Squatch Natural Body Wash, where the Euphoria actress was seen sitting in a bathtub with bubbles artfully concealing her form. In the clip, ...

Targeting Gen Z men, a key demographic for Dr. Squatch, the brand has heavily invested in TikTok advertising, spending $3.6 million in the first eight months of 2021, according to Marketing Dive. This ...

Sydney Sweeney pays attention to comments on her campaigns. In her new WSJ. Magazine cover story, published on Wednesday, August 20, Sweeney, 27, opened up about chatter regarding a campaign with Dr.

Sydney Sweeney is raising the temperature this season as a "Body Wash Genie" after starring in a men's shower gel ad. The Euphoria actor understood the assignment as her latest stint saw her transform ...