Valentine's Day 2025 is all about love reaching new heights: We all want someone to look at us how Travis Kelce looks at Taylor Swift on the football field, or dance it out to "club classics" (as Charli XCX calls them). ... Or maybe we just want a partner willing enough to buy us a coveted dozen eggs amid sky-high prices.

Even now that I'm happily married, Valentine's Day is just another day. A handwritten note and a bunch of chocolate (not flowers, if you must know) is my jam. Thankfully, my wife also cringes at the thought of celebrating Hallmark's holiday.

Some people prefer to give gifts on Valentine’s Day, while others like to focus on experiences. Even people who shun the idea of expensive gift-giving and classic gifts like chocolate or flowers can prepare a thoughtful card for that special someone. Valentine’s Day cards are personal and let that special someone know you love them.