Have you ever wondered if AI truly revolutionizes marketing and creative industries? While AI enhances data analysis and ...

From AI-powered strategy planning to synthetic influencers that can hold real conversations, these emerging trends are set to ...

Finally, Segment acts as a CDP that uses AI to organize and activate data for precise targeting. These tools not only refine segmentation but also enable marketers to deliver highly personalized ...

According to a 2023 report from the AI Marketing Institute, approximately: 64% of marketers say AI is critical to success in ...

As these tools become more sophisticated, CMOs need to understand how to integrate these tools into broader marketing ...

We gathered email marketers for an online Coffee Talk about the state of their industry. This is what they had to say. The post Email marketers discuss the role of AI, iOS and the state of their ...

The integration of AI into drug submission and approval processes signifies a shift towards more efficient pharmaceutical development. The potential benefits are substantial, including faster ...

AI bias has already got organizations such as online retailer Amazon into hot water, and here again, the CIO must play a pivotal role in protecting the business. “The computer is only learning ...

“AI will revolutionize hyper-local advertising. It will allow stations to tailor ads by region and even local events, ...

The latest TV Key Facts report from RTL AdAlliance, the international sales house of RTL Group, highlights the synergies ...

WTM Portfolio Director, Jonathan Heastie, expressed excitement at the turnout, noting the significance of last year’s travel ...