The App Banking edition pushes the 90-year-old Hasbro franchise into hybrid territory, raising fresh questions for marketers ...

The decision by Cindy Rose, the new chief executive, and Philip Jansen, the chair, to buy a combined total of 100,000 shares ...

India’s new DPDP regime forces agencies to rebuild data operations from the ground up, testing whether marketing’s ...

As Indian brands move from spectacle to substance, the agency’s founder Jai Sharma explains how experiential design is ...

COP30 opened amid mounting pressure on sectors like advertising to reconcile their climate responsibilities with ongoing ...

APAC, excluding Japan, posted the steepest global decline.

By embedding AI into its new production model, the agency aims to balance automation with emotion — scaling storytelling ...

WPP has promoted Elav Horwitz, executive vice-president, global head of strategic partnerships and AI solutions, to chief ...

New ad spots for Yahoo DSP were released this week as part of the demand-side platform’s multichannel Expect Results campaign ...

Most brands try too hard to convince. Kids remind you that when something feels good, it doesn’t need explaining.

When Moneka Khurana says it’s time for the Chief Marketing Officer title to retire, she isn’t courting controversy. She’s ...

The founder and MD of the Customer engagement platform believes that agentic AI could help solve marketing’s improbable ...