A Today at Apple session with the makers of Apple TV+ hit "Severance" was capped by a surprise visit from Tim Cook and Brad ...

Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...

For now, Tim Cook can rest easy, but the T1 shows that tech is fast becoming the next battlefield in the Trump vs Tim saga.

The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...

Apple Intelligence is the name of Apple’s effort in Artificial Intelligence. The company says it “draws on your personal ...

Trump Mobile also announced the launch of the T1 Phone, a gold-colored, made-in-America smartphone etched with an American ...

Tim Cook and Lewis Hamilton are on top of the world. Or so it seems, as the CEO of Apple and the Formula 1 racing superstar ...

Apple Inc. (NASDAQ: AAPL) is doubling down on its entertainment business with a high-stakes movie, "F1," featuring the ...

Rotten Apple: are we finally watching the death of the iPhone? - As Donald Trump turns on Tim Cook and rivals gain traction, ...

Apple CEO Tim Cook and actor Brad Pitt took the stage to promote the upcoming Apple Original Film F1 The Movie.

The event is set to kick off at 1 p.m. ET/10 a.m. PT with a keynote address from CEO Tim Cook. Consumers and ...

Apple's highly anticipated annual showcase on Monday appeared to underwhelm investors and analysts, as the tech giant failed ...