Lipton Debuts First Boozy Tea in Busy Canned Cocktail Market
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adweek.com
Lipton Debuts First Boozy Tea in Busy Canned Cocktail Market
New ads, under the tagline 'Your cup of (hard) tea,' say it's an obvious move for the legacy brand to add a 5% alcohol kick to its flagship beverage.
May 18, 2023
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